Priority Bicycles

Priority Bicycles is an American bicycle manufacturer based in New York City.[1]

Priority Bicycles
TypeBicycle
Founded2012
FounderDave Weiner
HeadquartersNew York
Websiteprioritybicycles.com

The company was founded in 2012 by Dave Weiner, who quit his job as North American CEO of a software company to start a bicycle company. Weiner crowdfunded the startup company with a Kickstarter campaign in July 2014, with users who donated $350 promised a bicycle from the first shipment, and reached his funding goal of $30,000 within hours of launching. By the end of the 30-day campaign, Priority had received $556,286 of startup capital.[2]

The bicycles are aimed at commuters,[3] and are designed to minimize maintenance requirements by using a belt drive rather than a bicycle chain, and puncture-resistant tires with double-wall rims.[4]

The main office is located in New York, where the design of the bicycles is carried out, while the manufacturing takes place in China.

References
  1. Calore, Michael. "Here's Proof That Commuter Bikes Don't Have to Suck". Wired. ISSN 1059-1028. Retrieved 2021-10-06.
  2. "Why This CEO Quit His Job to Pursue a Childhood Dream". Inc. 26 December 2014. Retrieved 1 January 2015.
  3. Mike Senese (18 July 2014). "This Mechanic Is Making the Ultimate Commuter Bike for Everyone". Make.
  4. "How Priority Bicycles Made a "Maintenance Free" Bike For Under $400". Gizmodo. 15 July 2014.


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