Landlust (magazine)

Landlust (literally Lust for the Land) is a German bimonthly gardening, home and women's magazine published in Münster, Germany. It is one of the best-selling magazines in the country.

Landlust
Landlust logo
CategoriesWomen's magazine
Lifestyle magazine
Gardening magazine
FrequencyBimonthly
PublisherLandwirtschaftsverlag
Founded2005 (2005)
CountryGermany
Based inMünster
LanguageGerman
WebsiteLandlust
ISSN1863-8074

History and profile

Landlust was started in 2005.[1][2][3] The magazine is published by Landwirtschaftsverlag, an agricultural publishing house, on a bimonthly basis.[2] The headquarters of the magazine is in Münster.[4] Although Landlust originally targeted farming households, later its primary readers became women aged 40–59.[2][5] The magazine provides articles about several aspects of countryside life.[4] The frequent topics covered in the magazine include cooking, crafting, gardening, knitting and nature, among the others.[6]

Landlust is considered to be a revival of the Heimat concept in Germany.[3][7] Philip Oltermann of the Observer regarded the magazine as one of five objects defining modern Germany.[8] However, several German media outlets criticized the magazine's lack of refinement.[1] Der Spiegel, for example, said: "When rubbish is turned into a magazine, it calls itself Landlust."[1]

Although Landlust has a website, it just covers limited service offerings and features an online shop.[9]

In November 2015 the British edition of Landlust was launched.[5][10]

Circulation

Landlust had a circulation of 50,000 copies in its first year.[1] In 2007 its circulation rose to 200,000 copies.[11] In late 2009 the magazine sold nearly 550,000 copies.[11] The circulation of the magazine was 648,866 copies in 2010.[12]

In 2013 Landlust became one of the top ten German magazines in terms of readership[13] and had a circulation of 1,041,069 copies in the third quarter of the same year.[5] During the second quarter of 2014 the magazine sold 1,024,033 copies.[5]

See also

List of magazines in Germany

References
  1. "Biedermeier reloaded". The German Times. March 2011. Archived from the original on 25 April 2015. Retrieved 25 April 2015.
  2. "Nostalgie de la boue". The Economist. Münster. 9 June 2011. Retrieved 25 April 2015.
  3. Derek Scally (6 April 2012). "Bucolic bliss drives Germany's 'Heimat' sensation". The Irish Times. Retrieved 25 April 2015.
  4. "Web Content Management with InterRed and LandLust". InterRed. Siegen/Münster. 16 January 2013. Retrieved 25 April 2015.
  5. Carol Marley; Gertrud Reershemius (December 2016). "Think small. The construction of imagined tradition in German "Land"-magazines". Discourse, Context & Media. 14: 71–72. doi:10.1016/j.dcm.2016.10.002.
  6. "Mad about the Land!". Wunderbar!. 31 December 2012. Retrieved 25 April 2015.
  7. Peter Blickle (2012). "Gender, Space, and Heimat". In Friederike Eigler; Jens Kugele (eds.). 'Heimat': At the Intersection of Memory and Space. Berlin; Boston: Walter de Gruyter. p. 54. ISBN 978-3-11-029206-0.
  8. Philip Oltermann (28 September 2014). "Five objects that make modern Germany". The Guardian. Retrieved 25 April 2015.
  9. "Landlust. The Magic of Print". UPM. Retrieved 25 April 2015.
  10. "German publisher bringing the Good Life to the UK". InPublishing. 30 October 2016. Archived from the original on 2 March 2022. Retrieved 2 March 2022.
  11. Alexander Gajic (9 December 2009). "Magazines in Germany". Deutschland.de. Retrieved 25 April 2015.
  12. "World Magazine Trends 2010/2011" (PDF). FIPP. Archived from the original (PDF) on 2 April 2015. Retrieved 25 April 2015.
  13. "Landlust, Der Spiegel and Die Zeit at the top". Connect Alliance. 15 July 2013. Retrieved 25 April 2015.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.