Il comune senso del pudore

A mature worker, Giacinto, decides to celebrate his silver wedding anniversary bringing his wife Erminia to the cinema after a long time. Wandering around Rome, they innocently fall into a number of erotic movies. The couple is initially shocked, but soon start to be somehow fascinated by the sexual content.

Ottavio Caramessa, a small-town teacher and writer, is hired as a director by a pornographic magazine, jumping suddenly from rags to riches with the help of his extrovert typist, Loredana. He is soon arrested but has no regrets, being certain to fight a noble fight against obscurantism.

Tiziano Ballarin, the local magistrate of a small town in Veneto, takes strict measures against adult magazines. While the village is excited by his moralistic - and in some cases hypocritical - campaign, Tiziano's wife, Armida, becomes the target of one of the magazines her husband harshly fights.

The award-winning German actress Ingrid Streissberg refuses to shoot a sodomy scene in a film adaptation of Lady Chatterley's Lover, produced by the hot tempered Giuseppe Costanzo (somewhat inspired by Dino De Laurentiis). Having invested a great amount of money, he tries everything to convince the star, and even hires a "group of experts" - among which a self-styled progressive priest - to assert the considerable social and cultural relevance of the scene.

The day of the premiere, all the characters express their favorable opinion about the movie.