Build It Better

"Build It Better" is a song by Australian singer-songwriter Natalie Imbruglia, released on 18 June 2021 as the lead single from her sixth studio album Firebird.

"Build It Better"
Single by Natalie Imbruglia
from the album Firebird
Released18 June 2021 (2021-06-18)
Length3:23
LabelBMG
Songwriter(s)
Producer(s)
  • MyRiot
  • Imbruglia
Natalie Imbruglia singles chronology
"Instant Crush"
(2015)		 "Build It Better"
(2021)		 "Maybe It's Great"
(2021)

Natalie said the song is about "surrendering to the chaos and seeing what's on the other side of it is a good life lesson. Letting something fall apart, and being okay with that, is something that I have had to do in my life, numerous times, but especially moving into this record and becoming a mum. So, I'm really excited about that song, and about the video, which is total escapist fun – the world needs that right now."[1]

Music video

The music video was released on 18 June 2021.[2] The video brings a touch of La La Land to a petrol station in Aylesford, with Natalie singing about having a positive outlook when things fall apart.[3]

Reception

Jackson Langford from Music Feeds called it "one stomper of a bop, with glory-filled acoustic guitar and electrifying piano that helps radiate the same type of optimism Imbruglia sings about."[4] scenestr described the song as "instantly-catchy".[1] Quentin Harrison from Albumism said "'Build It Better' is a gorgeous kickoff to this new project and confirms that changing industry standards and trends aside, Imbruglia is always en vogue."[5]

Charts
Chart (2021) Peak
position
UK Singles Downloads (OCC)[6] 66

References
  1. "First Listen: Natalie Imbruglia's New Single "Build It Better"". scenestr.com.au. 18 June 2021. Retrieved 22 July 2021.
  2. "Natalie Imbruglia - Build It Better (Official Video)". 18 June 2021. Retrieved 22 July 2021 – via YouTube.
  3. "Natalie Imbruglia announces new album Firebird, releases single Build It Better". Official Charts Company. Retrieved 22 July 2021.
  4. "Listen to Natalie Imbruglia's First Song in Six Years, "Build It Better"". Music Feeds. 18 June 2021. Retrieved 22 July 2021.
  5. "New Music We Love: Natalie Imbruglia's "Build It Better"". Albumism. 18 June 2021. Retrieved 22 July 2021.
  6. "Official Singles Downloads Chart Top 100". Official Charts Company. Retrieved 24 July 2021.
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