ADATA

ADATA Technology Co., Ltd. (Chinese: 威剛科技股份有限公司) is a Taiwanese fabless[2] memory, storage and computer case manufacturer, founded in May 2001 by Simon Chen (陳立白). Its main product line consists of DRAM modules, USB Flash drives, hard disk drives, solid state drives, memory cards and mobile accessories. ADATA is also expanding into new areas, including robotics and electric powertrain systems. In addition to its main ADATA brand, the company also sells PC gaming hardware and accessories under its XPG ("Xtreme Performance Gear") brand.

ADATA Technology Co., Ltd.
Native name
威剛科技股份有限公司
TypePublic
TPEx: 3260
IndustryComputer storage
Computer memory
Founded4 May 2001 (2001-05-04)
FounderLi-Pai (Simon) Chen
Headquarters,
Taiwan
ProductsMemory cards
USB flash drives
External hard drives
DRAMs
Solid State Drive
Industrial
LED Lighting
Powerbanks
RevenueIncrease TWD$ 25.597 billion (2019)[1]
Increase TWD$ 2.826 billion (2019)[1]
Increase TWD$ 441.769 million (2019)[1]
Total assetsIncrease TWD$ 24.465 billion (2019)[1]
Total equityDecrease TWD$ 8.007 billion (2019)[1]
Number of employees
1,400 (2019)[1]
Websitewww.adata.com
www.xpg.com

In 2017, ADATA was the second-largest DRAM module manufacturer in the world[3] and had a market capitalization of US$680 million.[4] In recent years, ADATA has extended its business to Europe and the Americas, while competing strongly with Samsung in Asia.

Product lines

ADATA's latest power banks on display at Computex Taipei 2018
ADATA external USB 3.0 hard disk drive

Consumer

  • DRAM modules for desktop and notebook PCs
  • Solid-state drives
  • External storage (HDD, SSD, enclosures)
  • USB flash drives
  • Memory cards / readers
  • Power banks
  • Car / wireless / USB chargers
  • USB / microUSB / Lightning cables
  • Media adapters

XPG (Gaming)

  • Computer memory
  • SSDs
  • Power supply units
  • PC chassis
  • Cooling
  • PC component accessories
  • Laptops
  • Gaming peripherals (keyboard, mouse, mousepad, headset)
  • Lifestyle gears (MANA gaming chewing gum)
XPG FUSION 1600W Titanium PSU powering 4 x 4090 GPUs in 2023 Computex
Lineup of XPG Performance Products

Industrial

  • Solid-state drives / flash storage
  • Card / UFD / embedded
  • DRAM modules

Lighting

  • Home lighting
  • Industrial / commercial lighting
  • Smart lighting
  • Lighting for outdoor activities

Powertrain

  • Two-wheels
  • Tri-wheels
  • Industrial

See also

References

  1. "ADATA Annual Report 2019" (PDF). www.adata.com. ADATA. pp. 10, 11, 12, 13. Archived (PDF) from the original on 2020-10-17. Retrieved March 27, 2020.
  2. Vättö, Kristian. "Interview with ADATA's President Shalley Chen".
  3. "The Global Sales Revenue of DRAM Modules for 2017 Recorded a Significant Growth of 69% Thanks to Rising ASP, Says TrendForce". press.trendforce.com. Retrieved 2018-08-16.
  4. "ADATA Consumer". www.adata.com. Archived from the original on 2018-08-21. Retrieved 2018-08-20.
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