Wunderkind (fashion)

The label was started in Potsdam by Wolfgang Joop and Edwin Lemberg in 2003.[2] Joop's first international Wunderkind show was at the New York Fashion Week in September 2004. The show was presented in New York City for three consecutive seasons[3] before it switched location to Paris in 2006. A collection was presented during Paris Fashion Week each season until the spring 2011 season before a dispute with investors forced the brand to take a hiatus. Joop came back with a collection in the spring of 2012 which he presented in his hometown of Potsdam and received positive reception.[4] The show celebrated a comeback during Paris Fashion Week for the spring 2013 season but on a smaller scale than before.[5] In the fall of 2017, Joop retired from the brand and Hugo Boss alum Peter Kappler was assigned as the new CEO of the brand.[6]

In 2013 Wunderkind opened a store in Munich and announced that it would open others in Paris, Potsdam, and on the island of Sylt.[5] The brand can also be found online on websites such as Farfetch, Shopstyle, and Avenue 32.