WindowsWear

WindowsWear is a retail visual merchandising database and community, founded in 2012 and headquartered in New York City.[1] WindowsWear is a current and archival collection of retail and visual displays dating back to 1931. The collection provides retailers, designers, brands and creative professionals with photos for competitive research, inspiration and trend ideas over the years as they look to create visuals for today's retail environments.[2] At Berkeley College's Manhattan campus, WindowsWear has a museum called the WindowsWear Museum, featuring fashion windows and in-store displays.[3] The company also offers window display tours in New York City,[1][4][5] an annual awards event for retailers,[6] and workshops covering visual merchandising, store design, trends, and concepts.[7]

WindowsWear
IndustryRetail and Technology
Headquarters
New York City
,
New York
Key people
Jon Harari, CEO
Michael Niemtzow, Co-Founder & President
Raul Tovar, Co-Founder & Head of Photography
Joline Mujica, Head of Trends & Tours
Websitewww.WindowsWear.com

History

WindowsWear was founded by Jon Harari, Michael Niemtzow, former colleagues at Lehman Brothers,[8] and Raul Tovar. The team includes photographers stationed in various countries and cities. WindowsWear launched its company in November 2012, with Elle as a launch partner.[4] WindowsWear has funding from investors at companies such as Goldman Sachs, Barclays Capital, Coach, Inc., eBay, and Nomura Securities.[9]

Users

WindowsWear is used by retailers, designers and universities such as The University of Alabama,[10] Berkeley College,[11] EBC Hochschule,[12] FIT,[13] Genesee College,[14] George Brown,[15] Laboratory Institute of Merchandising,[16] The Planning and Visual Educational Partnership,[17] Milwaukee Area Technical College,[18] Seneca College,[19] Sheridan College[20] and Université du Québec à Montréal.[21]

References
  1. Yu, Samantha. "Better Than the Yule Log? The World's Holiday Windows At You Fingertips", "Refinery29", 10 December 2012. Retrieved 4 June 2013.
  2. Young, Vicki. "Lord & Taylor Christmas Windows: A Look Over the Years", "WWD", 23 December 2015. Retrieved 9 February 2016.
  3. Sagoskin, Julie. "WindowsWear: Fashion in the Digital Age", "Jewish Voice", 18 August 2017. Retrieved on 10 December 2017
  4. Levinson, Lauren. “Exclusive: New WindowsWear Site Showcases Fashion Windows in Real-Time”, “Elle (magazine)”, 19 November 2012. Retrieved 3 June 2013.
  5. "WindowsWear" "Time Out New York", 05 March 2014. Retrieved 31 March 2014.
  6. Young, Vicki. “Select Winners for the Top Window Displays From 2015”, "WWD", 5 February 2016. Retrieved on 9 February 2016
  7. Young, Vicki. "WindowsWear Adding Workshop Options", "WWD", 25 March 2016. Retrieved on 25 March 2016
  8. "Life After..." (PDF). Wall Street Journal. 2013-09-15. Archived from the original on 2014-01-07.
  9. Talwar, Pia."WindowsWear Receives a Friends and Family Round of Financing During Their One-Year Anniversary", "FashInvest", 27 November 2013. Retrieved 14 January 2013.
  10. The University of Alabama, Visual Merchandising
  11. Berkey College, Database Resources
  12. EBC Hochschule
  13. FIT Database http://www.fitnyc.edu/22974.asp
  14. Genesee College, Database http://guides.genesee.edu/databases/fashion
  15. George Brown, Databases
  16. Laboratory Institute of Merchandising, Library Guides
  17. Pave, Partnership http://www.paveinfo.org/presscenter/pressreleases/partnershipwithwindowswearpro
  18. Milwaukee Area Technical College, Fashion/Retail Marketing Course http://www.matc.edu/student/offerings/2012-2013/degrees/fashion_retail_marketing.cfm
  19. Seneca College, Library Guide
  20. Sheridan College, Library Guide
  21. Université du Québec à Montréal, Bibliomode
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