Whopper Whopper

"Whopper Whopper" is a song by American fast food restaurant chain Burger King that serves as a jingle for the advertisement of the chain's signature hamburger, the Whopper. It is part of Burger King's advertising campaign You Rule! and a variation of The Burger King jingle.[2][3] Beacon Street Studios developed the song and other versions of it.[1] The jingle is known for its use on a television advertisement, also known by the same name, released on November 17, 2022.[2] The song, and "Burger Cheese Burger Cheese," were released as a single named "You Rule. Jingles" onto Spotify on February 3, 2023.[4]

"Whopper Whopper"
Song by Burger King
ReleasedFebruary 3, 2023 (2023-02-03) (Spotify)
Length1:00
LabelBurger King
"Whopper Whopper"
Whopper logo used in the advertisements
AgencyO'keefe, Reinhard & Paul, LLC[1]
ClientBurger King
LanguageEnglish
Running time0:15-0:30
Product
Release date(s)November 2022
CountryUnited States

Reception

Reception towards the song is mixed, with some people liking it and many others finding it irritating.[5] News outlets have described the song as viral,[3] catchy,[1] and an earworm.[6] During the 2023 NFL playoffs, some fans expressed frustration at hearing the song during ad breaks.[3] In 2023, the advertisement was not played at Super Bowl LVII,[7] with Burger King instead opting to release the song on Spotify. The song has now become an Internet meme.[8]

References

  1. Bloch, Emily. "The Burger King Whopper song is a bop — we asked experts why". inquirer.com. Inquirer. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
  2. "The Burger King Whopper commercial song & lyrics". auralcrave.com. Aurlcrave. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
  3. Lamour, Joseph. "Burger King's inescapable 'Whopper' jingle has become a viral phenomenon". today.com. Today. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
  4. "You Rule. Jingles  single by Burger King". Spotify. February 3, 2023. Retrieved February 23, 2023.
  5. Wysong, David. "Burger King's Whopper commercial is polarizing on social media. The hilarious proof". cincinnati.com. Cincinnati.com / The Enquirer. Archived from the original on January 19, 2023. Retrieved February 17, 2023.
  6. Rampell, Catherine. "Opinion: Burger King came up with one whopper of an earworm". washingtonpost.com. The Washington Post. Retrieved February 17, 2023.
  7. Winkie, Luke. "The Story Behind the Fast-Food Earworm That's Taken Over America". slate.com. Slate. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
  8. Suletan, Edward. "Why Burger King's Whopper jingle commercials won't appear during Super Bowl 57". sportingnews.com. Sporting News. Archived from the original on February 17, 2023. Retrieved February 17, 2023.


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