The Indie-Verse
The Indie-Verse was an internet radio station based in Dallas, Texas, that served the Dallas/Fort Worth Metroplex as well as all of the United States through its internet presence with a diverse alternative and indie music format. Owned by CBS Radio, it was broadcast as an HD Radio subchannel of KJKK (100.3 FM).
 | |
| Broadcast area | Dallas/Fort Worth Metroplex |
|---|---|
| Frequency | KJKK 100.3 HD3 |
| Branding | The Indie-Verse |
| Programming | |
| Format | Alternative/indie music |
| Ownership | |
| Owner | CBS Radio |
| History | |
First air date | May 9, 2008 |
Last air date | June 1, 2016 |
Former frequencies | KRLD-FM 105.3 HD2 (2008-2009) |
History
The Indie-Verse began as an internet-only station on May 9, 2008, broadcasting primarily an indie rock music playlist. It was programmed by Eric Landrum, who was promotions and marketing director for CBS Radio-owned KMVK, and aired as an HD Radio subchannel of KLLI (105.3 FM).[1] The station became online-only when CBS Radio opted instead to simulcast KRLD (1080 AM) on the subchannel beginning on June 9, 2009. This change was made because Zune MP3 players supported HD Radio subchannels of FM stations but not tuning AM stations.[2]
In 2010, The Indie-Verse was returned to HD Radio as a subchannel of KJKK (100.3 FM). This ceased on June 1, 2016, and was replaced with a classic country format; the last song was "Avocado, Baby" by Los Campesinos!.[3]
References
- Freedman, Pete (June 19, 2008). "Good Radio? - Indie rock finds a new home in Dallas' cluttered corporate radio landscape". The Dallas Observer.
- "The Indie-Verse is Homeless Now... But Not Going Anywhere, Says Program Director Eric Landrum". The Dallas Observer. June 9, 2009. Archived from the original on October 8, 2012. Retrieved December 20, 2010.
- "Playlist History". The Indie-Verse. Archived from the original on 2016-06-06. Retrieved June 6, 2016.