Magandang Buhay

Magandang Buhay (lit.'Beautiful Life') is a Philippine morning talk show that premiered on April 18, 2016, replacing Kris TV. Originally broadcast on ABS-CBN's main channel until the network's shutdown of terrestrial assets in 2020, it is currently broadcast first-run every weekday at 9:00 am (PST) on cable channel Kapamilya Channel and free-to-air channel A2Z, with next-day reruns at 7:00 am (PST) on free-to-air channel TV5 through blocktime arrangements.

Magandang Buhay
Title card from 2021 to 2022
GenreTalk show
Written by
  • Darla Sauler
  • M.T. Noveloso
  • Marc Teodoro
  • Audrey Delizo
Directed byArnel Natividad
Presented by
Theme music composerJonathan Manalo
Opening theme"Magandang Buhay (2022 ver.)" by Regine Velasquez, Melai Cantiveros and Jolina Magdangal
Country of originPhilippines
Original languageFilipino
No. of episodes1,947
Production
Executive producers
Producers
  • Lui Andrada
  • Jasmin Pallera
Production locationsStudio 9, ABS-CBN Broadcasting Center, Diliman, Quezon City
Editors
  • Cecile Basaysay
  • Jonathan Wongkee
Camera setupMultiple-camera setup
Running time
  • 90 minutes (2016–2020)
  • 60 minutes (2020–present)
Production companyABS-CBN
Release
Original network
Original releaseApril 18, 2016 (2016-04-18) 
present

Karla Estrada, Melai Cantiveros-Francisco and Jolina Magdangal-Escueta originally served as the main hosts until Estrada's departure in 2022 following her congressional bid; Estrada was replaced by Regine Velasquez-Alcasid since then. As of 2023, the program is currently the longest-running daily morning talk show on ABS-CBN and on Philippine television, surpassing the original run of Teysi ng Tahanan.

History

Title card (2017–2018)

The title is inspired from a popular line of the same name from the drama series Dream Dad.[1]

Magandang Buhay debuted on ABS-CBN every Monday to Friday at 07:30 (PST) on April 18, 2016, replacing Kris TV.[2] on June 21, 2016, the show moved its time slot to 08:00 (PST) onwards.[3]

On March 10, 2020, the show suspended it's live audience admission along with other in-studio programs of ABS-CBN following the declaration of a state of public health emergency in the country due to the COVID-19 outbreak that eventually evolved into a pandemic.[4]

On March 26, 2020, Magandang Buhay was broadcast via Zoom due to the COVID-19 pandemic's enhanced community quarantine in Luzon.[5] The show got suspended on May 5, 2020, after ABS-CBN ceased its free-to-air broadcast operations as ordered by the National Telecommunications Commission (NTC) and Solicitor General Jose Calida.[6] on June 15, 2020, the show resumed its live studio broadcast during the launch of Kapamilya Channel.[7] on October 19, 2020, the show's time slot moved to 10:30 (PST) following its simulcast on A2Z.[8] A week later, October 26, the show's runtime reduced to 60 minutes, airing it at 11:00 (PST).[9] on June 14, 2021, the show reverted its time slot to 09:00 (PST) onwards.[10]

Karla Estrada temporarily left the show due to her commitment with Tingog Party List in the 2022 elections. Regine Velasquez and Judy Ann Santos each served as guest co-host during Estrada's absence.[11][12] In a taped episode aired on July 22, 2022, Estrada returned for her final appearance on the show after 6 years.[13][14] on August 8, 2022, Velasquez officially became a regular host in the talk show, along with a new version of the theme song as part of its 6th year anniversary activities.[15]

TV5 simulcast

In a trade event on November 23, 2022, it was announced that Magandang Buhay will be part of 2023 programming for TV5. It premiered on TV5 on February 6, 2023, at 9:00 a.m. replacing the now-defunct Chika, Besh!. The program served as a pre-programming to morning newscast Frontline sa Umaga (later replaced by Gud Morning Kapatid). This will be the latest ABS-CBN-produced program to be simulcast to TV5.[16]

On June 19, 2023, the show's airing on TV5 was moved to an early timeslot at 7:00 a.m, being a replay of the previous day's episode, to give way for TV5's newest morning newscast Gud Morning Kapatid.

Hosts

Main hosts

Horoscope segment
  • Hanz Cua
Former host

Occasional guest co-hosts

See also

References

  1. Magandang Buhay: Beauty Gonzalez reunites with Jana Agoncillo. YouTube. ABS-CBN Entertainment. May 11, 2016.
  2. Magandang Buhay Hosts Teaser: Starting April 18 on ABS-CBN!. YouTube. ABS-CBN Entertainment. May 11, 2016.
  3. "Magandang Buhay, binago ang time slot". balita.net.ph. June 20, 2016.
  4. "No studio audience for 'It's Showtime,' 'ASAP,' to prevent coronavirus spread". Rappler. March 10, 2020. Retrieved March 11, 2020.
  5. ""It's Showtime," "Magandang Buhay" hosts say hello to viewers live from their homes". ABS-CBN Corporation. March 27, 2020.
  6. "Calida pressed NTC to issue cease and desist order vs ABS-CBN, document shows". ABS-CBN News. May 6, 2020.
  7. Magandang Buhay | June 15, 2020. YouTube. ABS-CBN Entertainment. June 15, 2020.
  8. "Simula ngayong Lunes, mapapanood na ang Magandang Buhay sa bago nating timeslot, mula MONDAY TO FRIDAY 10:30am bago mag It's Showtime!". Instagram. Magandang Buhay. October 16, 2020. Archived from the original on December 24, 2021.
  9. "Simulan ang bawat araw na may ngiti sa ating mga labi!". Instagram. Magandang Buhay. October 24, 2020. Archived from the original on December 24, 2021.
  10. "Together as one tayo sa kwentuhang fresh na fresh at nakaka-GV sa bago nating bonding time! ⏰ Dahil 9AM is #MagandangBuhay time!". Instagram. Magandang Buhay. June 13, 2021. Archived from the original on December 24, 2021.
  11. "Regine Velasquez, natutuwang maging guest co-host ng 'Magandang Buhay'". ABS-CBN News (in Tagalog). February 2, 2022.
  12. "Judy Ann Santos, inaming kabado sa pagiging co-host sa 'Magandang Buhay'". ABS-CBN News (in Tagalog). June 21, 2022.
  13. Cruz, Dana (June 25, 2022). "Karla Estrada set to bid farewell as 'Magandang Buhay' host". Philippine Daily Inquirer. Retrieved August 9, 2022.
  14. "After 6 years, Karla Estrada bids farewell to 'Magandang Buhay'". ABS-CBN News. Retrieved August 9, 2022.
  15. Deveza, Reyma (August 8, 2022). "Regine Velasquez, bago at opisyal na host ng 'Magandang Buhay'". ABS-CBN News (in Tagalog). Retrieved August 9, 2022.
  16. "TV5 unveils 2023 programming lineup". Malaya Business Insight. December 6, 2022.
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