Mahiki

A Mahiki club in Dubai, located at the Jumeirah Beach Hotel, opened in 2011 and closed in 2018, due to “unforeseen circumstances during the renovation”[5] of the hotel, as stated by the owners at the time.[6][5]

In 2017, Mahiki's owners further expanded and franchised the brand.[7][8] In the course of that year, Mahiki Clubs have opened in Marbella, Spain,[9] in the Forte Village Resort in Sardinia,[10] in Manchester (in collaboration with Gary Neville's company GG Hospitality Management Ltd. ,[11][8] closed in 2018,[12] reopened in 2019[13]) and at a second London location (Mahiki Kensington,[14][15] closed in 2019[16]). There is also a Mahiki club in Gothenburg, Sweden.[17]

In 2008, a line of three rum blends exclusively sold at Selfridges (not available anymore) was released under the Mahiki brand.[18] Mahiki Coconut, the club's branded rum coconut liqueur, was first introduced in 2011.[19][20][21] In 2017, it was relaunched with a new bottle design by fashion designer Henry Holland, as Mahiki Coconut Rum.[22][23] The liqueur is described as „refined with Jamaican and Polynesian rum and rounded off with Samoan coconuts“.[24] Later that year, Mahiki introduced three ready-to-drink canned cocktails adapted from cocktails on the Mahiki menu (Treasure Chest, Pina Colada and Coconut Grenade).[25] For production of the beverage range, Mahiki partnered with Diageo;[23] marketing and distribution were overseen by the UK drinks distributor Cellar Trends.[22][25]

Since 2018, international production and packaging of the Mahiki beverage portfolio is managed by the German drinks distributor MBG Group.[26] For the UK, MBG has signed a new distribution agreement with Cellar Trends.[27]

MBG has launched the Mahiki drinks range – with some changes in product design[26][27] – on the German market, in Austria, the Netherlands, Switzerland, the United Arab Emirates and Spain in 2019.[28][29][30] The original canned pre-mixes were replaced with the new products „Mahiki Coconut Pineapple Cocktail“ and „Mahiki Coconut Maracuja Cocktail“.[31] In the six months period after the launch on the German retail market, more than 100.000 bottles of the rum liqueur have been sold.[27] Later in 2019, a rum coconut liqueur with cream („Mahiki White Coconut“) was added to the Mahiki range.[32] New pre-mixes („Mahiki White Coconut Pina Colada“ and „Mahiki White Coconut Cherry Coconut“) were introduced in June 2020.[33]