Louis Erard

Louis Erard is an independent Swiss watch manufacturer that was founded in 1929. The company was founded by Louis Erard and André Perret and produced its first watches in 1931.[1]

Louis Erard
TypePrivately held company
IndustryLuxury Watches
Founded1929
FounderLouis Erard and André Perret
Headquarters
Le Noirmont
,
Switzerland
Key people
Alain Spinedi, Manuel Emch
ProductsWristwatches, accessories
Revenueunknown
Websitelouiserard.com

History

Founded in La Chaux-de-Fonds as a watchmaking school[2] in 1929, Louis Erard first sold watches under its brand in 1931l.[3] In 1991, the company was sold and production moved to Le Noirmont. By 2003,[4] the company was sold again and relaunched. Using mechanical movements from Sellita and Valjoux, Louis Erard has shipped over 200,000 watches from Le Noirmont,[5] including collaborations with Leeds United Football Club[6] and Ultima Sports sports cars. Louis Erard continues to make watches with a regulator layout.[7] In this layout, the hour, minute and second hand all pivot around different points. This layout was designed in mid-18th century for master clocks to offer the most accurate time readings available. In 2020 the brand contracted high-end watchmaker Vianney Halter who then designed "Le Regulateur" complication piece, which features amongst Louis Erard 'Excellence' watch collection.

Louis Erard regulator

Awards
  • 2020: GPHG Challenge (nominated) Le Régulateur Louis Erard x Alain Silberstein[8]

References
  1. "Monochrome Watches".
  2. "Our story". www.louiserard.com/.
  3. "A brief history of Louis Erard watches". fluxmagazine.com.
  4. "Alain Spinedi and Manuel Emch, Louis Erard". escapementmagazine.com.
  5. "Our story". www.louiserard.com/our-story.
  6. "All in all it's just another brick in the watch". watchpro.com.
  7. "Louis Erard x Alain Silberstein Regulator". deployant.com.
  8. "Le Régulateur Louis Erard x Alain Silberstein". gphg.org.


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