Heibon Punch

Heibon Punch (刊平凡パンチ, Heibon Panchi) was a weekly Japanese men's magazine published by Heibon Shuppan (currently known as Magazine House). It was first published on April 28, 1964, and continued until 1988. The magazine featured articles on lifestyle, fashion, sports, political issues, and sex,[1] rivaling with Weekly Playboy, launched two years later.

This article is about the men's magazine. For the manga series, see Heibon Punch (manga series).
Heibon Punch
CategoriesMen's magazine
FrequencyWeekly
PublisherHeibon Shuppan / Magazine House
First issue1964
Final issue1988
CountryJapan
Based inTokyo
LanguageJapanese

Heibon Punch was influential in promoting American fashion trends, such as the Ivy look, to Japanese male youth in post-World War II Japan.[2][3]

Some of Heibon Punch's collaborators were Yukio Mishima, Toshio Saeki,[4] and Kyoko Okazaki.

Other magazines by the same publisher were Monthly Heibon Punch, the general weekly magazine Weekly Heibon, and the spin-off Heibon Punch for Girls (precursor to an an).

References
  1. "Press ahead - Issue 88 - Magazine". Monocle. Retrieved 2021-01-30.
  2. "The Climb of Ivy | W. David Marx". Lapham's Quarterly. Retrieved 2021-01-30.
  3. Smith, Martyn David (2016-07-02). "'A MAD age': Heibon Punch, student protest, the media and consumer society in Cold War Japan". Japan Forum. 28 (3): 337–359. doi:10.1080/09555803.2015.1102162. ISSN 0955-5803. S2CID 147167954.
  4. Dazed (2013-01-11). "Toshio Saeki". Dazed. Retrieved 2021-01-30.
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