Conviva

Conviva is a venture-backed, privately held company, offering services for online video optimization and online video analytics.[1][2][3] Conviva is headquartered in Silicon Valley with offices in New York and London.[4]

History

The company was founded as Rinera Networks in 2006 by Hui Zhang and Ion Stoica.[5][6] The company changed its name from Rinera Networks to Conviva in April 2008.[7]

In 2012, Conviva won AlwaysOn Global 250 top private innovative technology companies.[8] $15 million was raised from Time Warner Investments in February 2012.[9]

In 2013, Conviva raised $44 million from Foundation Capital, GGV,[10] and New Enterprise Associates.[11][12]

In 2017, Conviva raised $40 million, with participation from investors such as Future Fund, NEA, Foundation Capital, and Time Warner Investments. [13][14]

Technology

Conviva sells a control platform said to preemptively locate video streaming issues and make adjustments to avoid buffering and low quality. The company also provides online video analytics on viewer engagement and video performance.[15]

In February 2013, Conviva launched a Viewer Experience Report, analyzing 22.6 billion streams globally throughout 2012; the report discovered that 39.9% of their customer’s online video streams experienced buffering in 2012.[16][17] The data showed that, on average, audiences watch 250% more video when there is lower buffering, quicker start time, and higher bitrate.[18]

In 2013, Conviva analyzed global data from 45 billion video streams, seen across more than 1.6 billion individual devices and on more than 400 premium media video players.[19]

Partners

Conviva works with media brands including HBO,[20] ESPN, AEG, Vevo, NBC, Turner, Disney,[16] Yahoo,[21] Sky, and Hulu.[22] The company has worked on live streaming events including the World Cup,[22] Super Bowl,[23] 2010 Vancouver Winter Olympics,[24] March Madness,[25] Wimbledon, and The Masters.[26] In February 2013, Conviva announced a six-year agreement with HBO Go to provide data and video delivery optimization for their TV Everywhere platform.[20]

Conviva has partnerships with leading Online Video Platform (OVP) companies including Brightcove[27] and thePlatform.[28] Conviva also partners with content delivery networks (CDN) including Limelight Networks.[29]

References
  1. Kishore, Aditya (2013-08-07). "Why quality of experience is the most critical metric for internet video profitability | Media Network | Guardian Professional". Theguardian.com. Retrieved 2013-10-28.
  2. "Conviva named AlwaysOn Global 250 Global Top Private Company for Innovation in Cloud and Infrastructure Technologies - Yahoo Finance". Finance.yahoo.com. 2013-07-10. Retrieved 2013-10-28.
  3. "Conviva raises $15M from Time Warner - San Francisco Business Times". Bizjournals.com. 2012-02-06. Retrieved 2013-10-28.
  4. "HBO® Signs Six-Year Deal with Conviva for HBO GO® Video Stream Optimization on Select Platforms". FierceCable. 2013-01-23. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  5. "Conviva Co-Founder Zhang to Deliver Opening Keynote Speech at International Technology Research Event. - Free Online Library". Thefreelibrary.com. 2011-06-03. Retrieved 2013-10-28.
  6. "Providing Guaranteed Services Without Per Flow Management" (PDF). Cseweb.ucsd.edu. Retrieved 2013-11-05.
  7. "Conviva, Inc.: Private Company Information - Businessweek". Investing.businessweek.com. Archived from the original on May 5, 2009. Retrieved 2013-10-28.
  8. "Announcing the 2012 AlwaysOn Global 250 Top Private Companies". Archived from the original on November 15, 2012. Retrieved July 20, 2015.
  9. "Venture Capital News: Conviva Cloess $15M Round". Vcnewsdaily.com. 2012-02-06. Retrieved 2013-10-28.
  10. Suite 100. "Conviva | GGV Capital". Ggvc.com. Retrieved 2013-10-28.
  11. "$15m Series C streams into Conviva | VCVibe.com | Venture Capital, Angel Investing, Funding News, VC Directory". VCVibe.com. Archived from the original on 2013-11-05. Retrieved 2013-11-05.
  12. "Conviva's Innovative LIVE Media Platform Attracts $20 Million Investment - Center for Technology Transfer and Enterprise Creation - Carnegie Mellon University". Cmu.edu. 2008-08-25. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  13. "Conviva nabs $40M for AI-based video analytics, now valued around $300M – TechCrunch". techcrunch.com. Retrieved 2018-04-17.
  14. Dreier, Troy (2017-06-17). "Conviva Takes $40M in Funding, Plans Product and Sales Expansions". Streaming Media Magazine. Retrieved 2018-04-17.
  15. Summers, Nick (2013-01-23). "HBO Extends Conviva Deal By Six Years To Improve HBO GO". Thenextweb.com. Retrieved 2013-10-28.
  16. "RGB Vet Farassat Joins Conviva | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-04-15. Retrieved 2013-10-28.
  17. "Why Watching The Oscars Will Be Different This Year". Forbes. 2013-02-22. Retrieved 2013-10-28.
  18. "News Article". Ibeconnects.com. 2013-06-14. Retrieved 2013-10-28.
  19. "Conviva Releases 2014 Viewer Experience Report". 31 March 2014. Archived from the original on 17 May 2014.
  20. "HBO Inks Six-Year Deal With Video-Optimizer Conviva | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-01-23. Retrieved 2013-10-28.
  21. "Innovator: Hui Zhang's Hiccup-Free Streaming Video". Businessweek. 2013-03-07. Archived from the original on March 8, 2013. Retrieved 2013-10-28.
  22. "World Cup streaming figures smash Super Bowl record". The Independent. Retrieved 2018-06-25.
  23. Peggy Dau (2013-04-16). "NAB 2013 Interview: Darren Feher, CEO of Conviva". nScreenMedia. Archived from the original on 2013-11-05. Retrieved 2013-10-28.
  24. "Conviva to Provide Video Streaming Management Platform for NBC's Coverage of the Vancouver... - NEW YORK, Nov. 5 /PRNewswire/". Prnewswire.com. Retrieved 2013-10-28.
  25. "NCAA March Madness Live Dunks Record 36.6 Million Video Streams | Cable Television News | Broadcast Syndication | Programming". Multichannel.com. 2013-03-26. Retrieved 2013-10-28.
  26. Stacey Higginbotham (2009-12-18). "New Conviva CEO Comes From Big Media — Tech News and Analysis". Gigaom.com. Retrieved 2013-10-28.
  27. "Making Live as Easy as 3-2-1".
  28. "thePlatform Customers Gain Conviva Analytics - Streaming Media Magazine". Streamingmedia.com. 2012-11-09. Retrieved 2013-10-28.
  29. "Limelight Teams With Conviva". Light Reading. Retrieved 2013-10-28.
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