Beaufille

Beaufille is a Canadian fashion label specializing in fashion, jewelry and accessories for women. Beaufille (pronounced bo-fee) is a nonsensical French word meaning “handsome girl,” or “one who presents an effortless chic demeanor.” The brand symbolizes the marriage of masculine and feminine and an allusion to their French names and heritage.[4]

Beaufille
IndustryFashion
Founded2009[1]
FoundersChloé Gordon & Parris Gordon[2]
HeadquartersToronto, Ontario, Canada[2]
Area served
Worldwide[3]
ProductsClothing, jewelry
Websitebeaufille.com

History

The company was originally founded as Chloé comme Parris in 2009 by sisters Chloé Gordon and Parris Gordon.[5] In April 2013, the company name was changed to Beaufille.[6] Both sisters studied at the Nova Scotia College of Art and Design. Chloé graduated in 2010 with a Bachelor of Fine Arts degree majoring in Textiles and now designs the ready-to-wear clothing. Parris graduated with a Bachelor of Fine Arts degree majoring in jewelry and now creates the accessories and jewelry for the brand.[7][8]

Reception

Beaufille has been featured in Forbes,[4] Vogue,[9] Style.com,[10] Nylon, FASHION, Women's Wear Daily[11][12] and Glamour.[13]

In 2017, Forbes mentioned, '"Beaufille's designs have clean lines and bold shapes."

In 2020, Vogue said, "In the Beaufille lexicon, sustainability equates to timeless, interesting pieces you can wear over and over..."[14]

Notable clients

Beaufille has dressed celebrities such as Solange, Lady Gaga, Michelle Obama, Julia Garner, Elle Macpherson, Selena Gomez, Chloë Grace Moretz and the Haim (band) sisters. [15][16][17][18][19][20][21][22][23]

Awards and honours

In January 2015, Beaufille received the Emerging Accessories Award at the Canadian Arts and Fashion Awards.[24]

In 2017, Beaufille received the Womenswear designer of the Year award at Canadian Arts and Fashion Awards.[25]

Also in 2017 Beaufille made the Forbes 30 Under 30 List, saying, "Chloé and Parris Gordon, co-founders of Canadian fashion label Beaufille, are exemplars of the “effortless chic” aesthetic that's perpetually in vogue but so difficult to master."[4]

Point of sale

Beaufille is available at retailers worldwide, including Moda Operandi,[26] Dover Street Market,[27] Hudson's Bay Company,[28] Nordstrom,[29] Printemps,[30] and Shopbop.[31]

References
  1. Bobila, Maria. "Canada-Based Beaufille, Run by Two Sisters, Is a Label to Watch". Fashionista.
  2. "Meet the Canadian sisters behind Beaufille, fall's hottest fashion label" – via The Globe and Mail.
  3. "Beaufille | Beau•fille, [bo-fee] n." Beaufille.
  4. Hua, Karen. "How 30 Under 30 Designers Of Beaufille Grew From New York Fashion Week To Booming Business". Forbes.
  5. "Chloe comme Parris", World of MasterCard Fashion Week.
  6. Smith, Amy Michelle (22 April 2013). "Goodbye Chloé Comme Parris, hello Beaufille!". Fashion. Retrieved 15 November 2013.
  7. "Sister act: Chloe Comme Parris" Archived 2012-05-19 at the Wayback Machine, Nova Scotia College of Art and Design, Nova Scotia, 9 November 2011.
  8. Lundström Halbert, Mosha. "CANADIAN DESIGNER SPOTLIGHT: Meet the new names pushing the nation's fashion forward" Archived 2011-09-02 at the Wayback Machine, FLARE, Toronto, June 07, 2011.
  9. Halbert, Mosha Lundström (27 December 2018). "The Cool Girl's Guide to Toronto". Vogue.
  10. "FARFETCH - The Global Destination For Modern Luxury". www.farfetch.com.
  11. Staff, W. W. D. (April 19, 2013). "Littledoe x Beaufille Launches for Summer".
  12. Shang, Andrew (June 8, 2018). "Beaufille Resort 2019".
  13. "Beaufille | Ready-To-Wear | осень-зима 2015/2016 | Glamour.ru". Archived from the original on 2015-05-18. Retrieved 2015-05-12.
  14. Farra, Emily (18 December 2019). "Beaufille Fall 2020 Ready-to-Wear Collection". Vogue.
  15. "Beaufille on Solange and casting Instagram models for NYFW". Metro US. 8 February 2017.
  16. Canada, HELLO!. "Lady Gaga aces fall trends in Canadian brand Beaufille". ca.hellomagazine.com.
  17. "Beaufille - Michelle Obama wears our FW18 Branch Earrings... | Facebook" – via www.facebook.com.
  18. "Michelle Obama's "Becoming" Book Tour Fashion: What we want to see her in".
  19. Staff, W. W. D. (October 23, 2018). "Julia Garner's Manhattan Moment".
  20. "Beaufille on Instagram: "@ellemacphersonofficial wearing our FW18 Veritas Trousers yesterday in NYC 🖤 Available now @netaporter @bergdorfs @shopbop @tenoversix…"". Archived from the original on 2021-12-26.
  21. "Haim are back with an album". 22 June 2017.
  22. "The Canadian Label Selena Gomez and Lady Gaga Love - Flare".
  23. Canada, Sotheby's International Realty (September 10, 2018). "Handsome Girls | Insight Magazine".
  24. Canada, HELLO!. "Diary of the week: The Canadian Arts & Fashion Awards (CAFAs)". ca.hellomagazine.com.
  25. COVID-19. "2017 Winners | CAFA". Cafawards.ca. Retrieved 2021-01-24.
  26. "Beaufille Fashion Collections For Women". Moda Operandi.
  27. "DSM London : doverstreetmarket.com". london.doverstreetmarket.com.
  28. "Beaufille | TheBay".
  29. "Info" (in Kinyarwanda). Retrieved 2021-01-24.
  30. "BEAUFILLE pour FEMME | printemps.com".
  31. "Beaufille | SHOPBOP". www.shopbop.com.

Sources
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